SUMMARY
Creativity is my most valuable asset and I love working with people who share this value. Throughout my professional career I have made teamwork and productivity my top priorities. I love innovative thinking and am always willing to try new ideas. Doing so has allowed me to refine current, and learn new methods of thinking while growing as a person. While earning my MA at UNCC I concentrated on marketing, advertising, and digital media. During my time there I lead a team that overhauled our program‘s digital presence.
SKILLS HIGHLIGHTS
Savvy at creating/managing multi-faceted media campaigns and SEM technology stacks
SEO // Multi-platform Analytics // AdWords & Bing Ads// SMM
Customer Service // Budget Management // Time Management // Event Planning // Public Speaking
Adobe Creative Suite [Ps] [Ai] [Id] // MS Office Suite
WordPress // Squarespace
Continually updating my knowledge of technological, marketing, and design trends
EXPERIENCE
Exact Marketing
Charlotte, North Carolina • 2012 - Present
Senior Graphic Designer / Marketing Consultant
• Met with clients to determine projects details
• Advised clients on strategies to reach their consumer audience
• Developed time/budget conscious marketing strategies
• Created images/artifacts that conveyed brand’s message
• Oversaw collaborative efforts to ensure productivity and teamwork
UNC Charlotte
Charlotte, North Carolina • 2013 - 2016
Digital Media Specialist
• Created and maintained a digital presence for the MALS program
• Take a look by visiting mals.uncc.edu/
• Collaborated with UNCC staff/students, creating strategies to increase the number of applicants to the program.
This was successful, as we saw a 50% increase in the number of applicants by the spring semester of 2016
United States National Whitewater Center [USNWC]
Charlotte, North Carolina • 2008 - 2011
Trip Leader / Raft Guide
• Oversaw up to 10 raft guides per day to ensure safety and teamwork
• Delivered high quality rafting experiences for 6-9 guests at a time in all weather conditions
• Gave safety/informational talks to groups of up to 75 guests
• Constantly evaluated the guest’s comfort and ability, adjusting the experience to meet their needs
• Helped maintain equipment/facility to ensure safety and positive guest experience
EDUCATION
University of North Carolina Charlotte • 2013 - 2016
Master of Arts (MA), MALS Marketing & Digital Media
Appalachian State University • 2006 - 2010
Bachelor of Science (BS), Appropriate Technology
ADDITIONAL INFORMATION
In my free time I’m an avid guitar player, bicyclist, and art lover. In 2005 I placed first regionally and second nationally for a piece I submitted to the Scholastic Art & Writing Awards© competition. Later that year I was awarded the rank of Eagle Scout, teaching me leadership, budgeting, and time management skills at an early age.
